Identifying Key Drivers to Purposeful Innovation

To stay relevant and align with the evolving needs of consumers, companies need to innovate. Marielle Bordewijk, founder of innovation agency Food By Design, shares her method to fuel inspiration and innovation in flavours, packaging formats and more. Bordewijk stresses that innovation not only means creating novel products, but also acknowledging traditions and values from the past. Likewise, innovation shouldn’t translate into drastic changes, as products that are too unfamiliar or high-tech may not be well-received by consumers. CLICK HERE FOR FULL INTERVIEW. Click here to download video.

What’s Next for Plant-Based?

The plant-based category has been experiencing growing pains: falling sales and large manufacturers seeing downgrade of their stocks. But the key driving factor behind the trend – consumer demand – isn’t slowing down. Judith Kolenburg provides an update on the category. Plus, Pascal Kuipers outlines how companies like Carrefour, Tesco, Aldi, or the Schwarz Group want their suppliers to develop products with a lower footprint in order to reach net-zero targets. Click here to download video.

Why Franchising is Key to Success for REMA 1000

Rema 1000 is the leading soft-discount chain in Norway and Denmark. It has built a successful business model by franchising its stores. Tore Høylie, head of innovation and own brand at REMA 1000, addresses how franchising benefits the franchisee, franchiser - and customer. Høylie also outlines other key elements of the retailer’s winning formula, including social responsibility and owning a part of private label production. CLICK HERE FOR FULL INTERVIEW. Click here to download video.