Gen Z and Millennials are Buying More Private Label

More than 30% of Gen Z and Millennials in Europe buy more private brands now compared to before the pandemic, according to a new PLMA study. Judith Kolenburg shares these and other survey results. Also, Hans Kraak provides an update on the pet food industry, which continues to grow even in these inflationary times. His report covers pet care trends, including premium and value-added food. Available in English only. Click here to download video.

The State of Grocery Retail

Inflation, the widening polarization of consumer expectations, and slower online growth are driving volumes down. This is forcing retailers to consider new potential revenue streams - and invest more heavily in private label brands. François Videlaine, Partner at the McKinsey & Co.’s Paris office, highlights some of the key trends affecting consumption patterns. All this and more in this exclusive interview with host Edgar Elzerman. Available in English only. Click here to download video.

Nudging Consumers Towards Better Choices

Marketing techniques that promote unhealthy foods or unsustainable products are under fire. Hans Kraak reports on a new trend among grocery stores: silently encouraging consumers to make healthier choices. Available in English only. Click here to download video.